Marco Trucco Joins Videoslots as Chief Marketing Officer

Videoslots, a renowned online casino operator, has welcomed Marco Trucco onboard as its new Chief Marketing Officer (CMO). This key addition to the team is part of Videoslots’ ongoing strategy to enhance its leadership team and fuel its growth and expansion.

A Wealth of Experience in iGaming Industry

Trucco’s role at Videoslots will encompass all aspects of marketing operations, with a special emphasis on facilitating the company’s growth plans in Spain, Italy, and Latin America. Having spent 16 successful years in the gambling industry, Trucco brings a treasure trove of experience to his new role at Videoslots.

Before joining Videoslots, Trucco held the position of Managing Director of Europe of GGpoker at NSUS Group. His impressive career graph also includes pivotal roles at The Stars Group, Gala Coral Group, CasinoItalia, and Everest Gaming. His deep understanding and extensive experience in the sector make him an invaluable asset to the Videoslots team.

Strategies for Growth and Expansion

In his new role, one of Trucco’s main objectives will be to increase Videoslots’ visibility among online casino players. He aims to achieve this by enhancing the product offering and refining customer service. Trucco’s appointment underscores Videoslots’ commitment to driving growth through effective marketing strategies and superior customer experiences.

Furthermore, Videoslots recently announced its expansion into Ontario casinos, Canada, backed by a new license acquisition in the province. This strategic move, in tandem with its sister brand, Mr Vegas, solidifies Videoslots’ ambition to expand its global footprint and cater to a broader audience.

Overcoming Challenges and Commitment to Regulatory Standards

However, it hasn’t been smooth sailing for Videoslots recently. The operator was fined £2.0m for lapses in social responsibility and anti-money laundering measures. This included not identifying customers at risk of harm and failing to implement risk-based processes. Videoslots also faced criticism for inadequate Anti-Money Laundering (AML) analysts and non-compliance with customer due diligence requirements.

Despite these hurdles, Videoslots remains steadfast in its commitment to improving its processes and adhering to regulatory standards. Trucco’s appointment aligns with this commitment, showcasing a proactive approach to overcoming challenges and driving future success.

Looking Ahead

With Trucco leading its marketing operations, Videoslots is well-positioned for future growth and expansion. His appointment marks a positive step forward for the company and highlights Videoslots’ dedication to bolstering its leadership team with seasoned professionals. As the company navigates the rapidly evolving landscape of the online gaming industry, Trucco’s expertise will undoubtedly play a crucial role in achieving its strategic goals.